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300: Rise of an Empire

We always enjoy working on action films because the subject matter lends itself to interesting campaigns. This one had us exploring a myriad of new ways to connect with users, from a socially driven WebGL feature to a custom GIF creator and everything in between.

Launch Official Site Launch Interactive Map

300: Rise of an Empire

Join the Battle

This feature was created to build anticipation for the release of the film's second trailer. As a countdown to the reveal, users could track the fleet movements as they headed into battle. To speed the release of the trailer users were encoraged to Join the Battle by sharing the feature on Twitter and Facebook.

Launch Interactive Map

300: Rise of an Empire | Join the Battle

Launch Interactive Map

300: Rise of an Empire

Official Site

For the official site we choose to focus on the character art created for the film. Mouse reactive parallax motion was added to give the site depth and emphasize that this film is being presented in 3d. The video section includes a gif creator that allows users to customize and share their favorite parts of the trailers.

Launch Project